4 Website Designing Must Haves for your Small Business
So you have decided to build a website for your new business - but don't know much about the process of website design. With so much of competition around, anyone can claim to be an expert in small business website design. However, only a few companies and professionals are truly dedicated to the job.
So how do you know you are on the right track? Here are some must haves for a small business website.
Make sure you do not settle for anything less:
Here are the 4 golden rules of small business website designing:
The Web Address
The web address you choose should be easy to remember and customers to find. Do not use numbers. These are very confusing for web surfers. The dashes can be a problem for SEO. Experts suggest a .com domain. This is what most people are familiar with.
Crystal Clear Navigation
It is quite tempting to set your site apart by using extravagant Flash presentation and other video animations. However, such additions can make it tough for your customers to find what they are searching for. Using standard practices is the key to a better site navigation. Try using drop downs with clear headings. These should appear on all pages. Also include a site map. The search bar should be easy to find.
Add FAQs
Allow your consumers to learn about your products and services. With a dedicated ‘FAQ’ section on your website, they can learn about your products anywhere and at any time they want. This is also a good way to help identify your brand on business website.
Reviews and Testimonials
Having customer testimonials and reviews will help people decide if your website has what they're looking for. It is also essential for making business more tangible. Reviews by your past customers offer detailed info or insight into your business. These make you more reliable.
So how do you know you are on the right track? Here are some must haves for a small business website.
Make sure you do not settle for anything less:
Here are the 4 golden rules of small business website designing:
The Web Address
The web address you choose should be easy to remember and customers to find. Do not use numbers. These are very confusing for web surfers. The dashes can be a problem for SEO. Experts suggest a .com domain. This is what most people are familiar with.
Crystal Clear Navigation
It is quite tempting to set your site apart by using extravagant Flash presentation and other video animations. However, such additions can make it tough for your customers to find what they are searching for. Using standard practices is the key to a better site navigation. Try using drop downs with clear headings. These should appear on all pages. Also include a site map. The search bar should be easy to find.
Add FAQs
Allow your consumers to learn about your products and services. With a dedicated ‘FAQ’ section on your website, they can learn about your products anywhere and at any time they want. This is also a good way to help identify your brand on business website.
Reviews and Testimonials
Having customer testimonials and reviews will help people decide if your website has what they're looking for. It is also essential for making business more tangible. Reviews by your past customers offer detailed info or insight into your business. These make you more reliable.
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